Meet the consumer today’s business needs to target

Meet the consumer today’s business needs to target

Meet the consumer today’s business needs to target: A Special Report in association with The United Nations Development Programme
Various authors (2008)

 

Set by world leaders in 2000 to provide time-bound, measurable targets to fight extreme poverty, hunger, and gender inequality, while improving the health, environment

and education for all, the Millennium Development Goals (MDGs) provided a common vision for a better 21st Century. Today, with just seven years to go to the MDGs 2015 deadline, and despite impressive progress on a number of fronts, the challenges we face are significant.

An estimated 2.6 billion people earn less than $2 a day. More than a billion people have no access to clean water, and 1.6 billion people lack electricity. If we are to remain on track to meet the MDGs on time, there needs to be a redoubling of efforts on the part of governments, international organisations, and civil society. And there needs to be an increased role for the private sector, given the importance of its dynamism, investments and innovation. To this end, UNDP has been working with the private sector to present suggestions and models that show how businesses can find financial gains while furthering human development by including poor women and men in their business strategies.

 

You can download the articles here.


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