Inclusive Business starts here

 

Marketing essentials for targeting low-income consumers

You have developed a fantastic product or service for low-income consumers. Excellent! But now what? The real work has only just begun.

 

Reaching Ethiopian and Kenyan BoP consumers in agribusiness markets

A large number of farmers and local SMEs connected to the 2Scale program consider the high-end markets as the ‘holy grail’  in their business development efforts. They tend to overlook the opportunity of tapping into the vast market potential that is available at the Base of the Pyramid (BoP).

 

News

The IBF invests in Star Café - a rising star in the Ugandan coffee market
Reaching Ethiopian and Kenyan BoP consumers in agribusiness markets
AIM and BoPInc organize course on “Inclusive Business and Intrapreneurship”

Events

09/03
Join the Inclusive Business Accelerator bootcamp!

 

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